Over the weekend, Lottabody*, a hair care and styling product brand, kicked off its “My Style Matters” (#MyStyleMatters) month celebration on Instagram (@LoveLottabody).
“My Style Matters” is a month-long digital party created to celebrate the unique style and beauty of textured hair and highlight the brand’s newest collection of styling products.
In addition to the ambassador videos, Lottabody is also asking consumers to share their own “My Style Matters” moment by uploading a photo or video and completing the sentence “Dear Lottabody, my style matters because…” for a chance to win the full Lottabody Style Collection, a $50 or $100 American Express gift card or a Louis Vuitton bag (valued up to $3,000). Entries must use the #MyStyleMatters hashtag to be counted and only video entries are eligible to win the Louis Vuitton bag.
How to Enter the Giveaway:
- Follow @LoveLottabody
- Upload a photo and/or a video and complete the sentence “Dear Lottabody, my style matters because…”
- Use the #MyStyleMatters hashtag
On Facebook (alt entry):
- “Like” Facebook.com/LoveLottabody
- Click the “My Style Matters” Contest tab to upload your entry (following the same guidelines as above).
The last day to upload your “My Style Matters” moment is December 5, 2014.
*Lottabody is a client of House of Success.