MYTH: It’s all about me. No, it’s not. People may follow or “like” you online for who you are or the brand you represent, but they don’t come to hear you talk about yourself or product all of the time. If you’re a small business owner, your primary objective should be to provide relevant information… Continue Reading
The beauty of studying successful entrepreneurs is that you can learn what took them 30, 40 and sometimes 50 years to learn in a matter of hours. And no matter what industry you’re focused on, you can always find that common thread that links everyone together. So even when you think business owners like Jack… Continue Reading
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Used correctly, Linkedin can serve as the catalyst that initiates the transition to the next phase of your career. The free members-only service (there is a premium version too) can eliminate the barriers that stand between you, prospective employers, colleagues, clients and mentors. But a good Linkedin connection begins with the invitation. After you’ve identified someone that you’d like… Continue Reading
Last year around this time I watched a mini doc about Mr. Chow’s search for perfection called Mr. Chow’s Symphony. I usually gravitate toward eccentric entrepreneurs because I’m curious about how they’ve built their brands. And aside from seeing the inner workings of Mr. Chow’s restaurant empire, he said something during the film that triggered an… Continue Reading
When I tweeted this, it wasn’t a call to action for those who follow me on Twitter; it was for me. I’ve always wrestled with fear and doubt, but I’ve learned that these emotions are a distraction and can be extremely paralyzing if you’re not careful. Which is why my new motto is to try to… Continue Reading
If you’ve been following me on twitter or around the blogosphere you may remember my work from SakitaHolley.com. It’s been a few months since that site went dark and I’m so excited to finally have a space to tell you what happened! Thinking of a Master Plan Around this time last year, I was experiencing… Continue Reading
Participating in twitter chats is a great way to test your knowledge, enhance your skill set and network with other professionals. If you think there’s nothing out there for you, think again. There is a chat for every imaginable topic, and if you still don’t find one that you like, feel free to create your own. Not… Continue Reading
For entrepreneurs looking for inexpensive and efficient ways to build brand equity and attract new business online, participating in or creating a twitter chat is the way to go. Respected brands like Lexus, Ritz Carlton and Klout have all benefited from the value of a tweet chat and there’s no reason why you should miss out on all the action. Here… Continue Reading