CIO.com | 12 Easy Ways to Lose Your Ecommerce Customers

CIO.com | 12 Easy Ways to Lose Your Ecommerce Customers

I did an interview with CIO.com, the website for corporate tech and IT managers about different ways businesses lose customers or sales online. My thoughts can be found in #10 – #12.  – – – – In today’s super competitive, I-want-it-now mobile world, you only have a few minutes (or seconds) to engage potential shoppers.Continue Reading

How a Move to Nigeria Reinvigorated My Passion for PR

How a Move to Nigeria Reinvigorated My Passion for PR

by: Reni Somoye (@ReniSomoye) “Work hard. Gain as much knowledge as you possibly can about the public relations industry. Move to Nigeria. Apply that knowledge and save the world.” THIS was my career plan, although, I never thought I’d actually have the guts to follow through with it. I mean–who moves from their comfortable upper-middle classContinue Reading

The Branding Box: How Amanda Miller Littlejohn is Bringing PR Counsel to the Masses

The Branding Box: How Amanda Miller Littlejohn is Bringing PR Counsel to the Masses

To date, solopreneurs, small business owners and other talented individuals who needed public relations support or advice had few options if they could not afford to pay traditional agency retainer fees. With the creation of The Branding Box, Amanda Miller Littlejohn hopes to solve that problem by making PR and personal brand coaching affordable and accessible. Littlejohn, a former journalist, launchedContinue Reading

10 Nuggets of PR and Career #AdviceForYoungPublicists

10 Nuggets of PR and Career #AdviceForYoungPublicists

Over the last few weeks, the #AdviceForYoungJournalists (click to view tweets) hashtag has picked up steam and now has thousands of tweets with contributions from journalists all over the world. I was inspired by that and thought to launch the #AdviceForYoungPublicists hashtag to provide advice to rising or aspiring publicists.Continue Reading

Excuses We Give to Avoid Collaboration

Excuses We Give to Avoid Collaboration

I recently had a conversation with Mattie James, about the lack of collaboration in blogging and business. It’s a conversation that I’ve had often over the years and one, that is becoming increasingly important given the changing dynamic of today’s workforce. I’ve always believed that we all hold a key piece to another person’s puzzleContinue Reading