Target is betting big on beauty these days. Earlier this year, the retail giant expanded its beauty concierge pilot program to more than 200 stores. And now, they are positioning themselves for the long-haul with new acquisitions and brand extensions.… Continue Reading
I first noticed the name change on Instagram, when I saw a photo from what I thought was a rogue user named Byrdie. Upon further examination I learned that WhoWhatWear Beauty, which launched almost two years ago, was rebranding as a standalone site named Byrdie Beauty.… Continue Reading
I get very little sleep. And even when I’m dead tired and want to pass out it’s always a challenge, so I was intrigued when I discovered Dream Water. Admittedly, I was excited that a product to combat my insomnia problem existed, but I was still very skeptical so when my one-week supply arrived in the mail I… Continue Reading
The contents of Dazzle Dry’s Quick-Dry Nail Polish System I’m notorious for waiting until right before a big meeting to touch up my manicure, only to end up smudging at least one nail on my way out the door. So I’ve been on the hunt to find the fastest drying top coat on the market.… Continue Reading
Target is expanding its beauty concierge service to more than 100 stores nationwide. The retailer has announced the rollout almost a year after they first began testing the concept in its Chicagoland stores. … Continue Reading
About a month ago, my best friend and I were sitting in my living room surrounded by the beauty and hair products we were both currently using and the ones we wanted to try. While trading product tips back and forth, one of the items in the bunch that caught my eye (pun intended) was… Continue Reading
Urban legend says that in order for your hair to grow longer you need to get regular trims. But the truth is, the main cause of hair breakage and lack of growth is excessive split ends. So if you want to grow longer hair, the key is to prevent split ends so that you can… Continue Reading
I hate body hair. Mine. Yours. Brownie’s (my dog). Ok, maybe not the dog. She needs her fur. But you get where I’m coming from. If the hair isn’t on the top of your head or on your face in the shape of a mustache or a beard (if you’re a man), then I… Continue Reading
This past Summer I had a really bad stress-induced acne breakout and although my skin has cleared up there are still a few visible acne scars. Recently, I was on the hunt for good dark spot correctors that work well on brown skin, I came across this amazing DIY remedy from celebrated eyebrow king and make-up… Continue Reading
If we are careful to eat wholesome, natural foods that nourish the body, why wouldn’t we also want to use products on our body that are wholesome, unprocessed and healthy? It was this line of questioning that led Samantha Addonizio to launch KYI Inc (short for ‘know your ingredients’), a line of beauty products made from ingredients in… Continue Reading