by: Ashley Mason-Greene (@Aye_Ash) If you’re doing this whole “growing up” thing right, you’ve probably managed to learn a thing or two. You’re able to look back on your college days and cringe at the things you once said and did (Kitten-heeled flip flops, anyone? No? Just me? Oh.). And hopefully, many of those… Continue Reading
by: Keeyana Avery (@KeeyanaAvery) If you’re reading this, chances are you’ve recently started a business or you’re looking for creative ways to improve an existing one. As an entrepreneur, you’re responsible for a variety of tasks such as accounting, human resources, customer service and even public relations. If your budget is tight, the latter may be the… Continue Reading
by: Reni Somoye (@ReniSomoye) “Work hard. Gain as much knowledge as you possibly can about the public relations industry. Move to Nigeria. Apply that knowledge and save the world.” THIS was my career plan, although, I never thought I’d actually have the guts to follow through with it. I mean–who moves from their comfortable upper-middle class… Continue Reading
by: Mercy Chikowore (@MercyC) The first time I was laid off, I was relieved. But the second time, I was devastated. I knew it had nothing to do with the quality of my work, but it was hard not to take it personally. I cried and felt sorry for myself for what felt like an eternity… Continue Reading
by: Melissa Kimble One of my favorite aspects about social media is its ability to give anyone a platform. As a result, most people make the mistake of thinking that just being on social media is enough; but, it’s only the first step. The key to fully leveraging your social media presence is adding your unique… Continue Reading
Earlier this month, I had the greatest day of my PR life when I got the chance to meet the real life Olivia Pope and fixer extraordinaire, Judy Smith during a session on crisis communications at Vocus’ Demand Success 2014 marketing and public relations conference. No, she didn’t dish about Scandal’s season four but trust me,… Continue Reading
by: Victoria Harris (@Chef_Vicky) Last weekend, I attended the Taste of DC, a two-day cultural and culinary adventure set over five blocks on Pennsylvania Avenue in Washington, D.C. The event featured over 70 food vendors, a beer garden, contests, games and culinary demos on the main stage. I spent much of the first day exploring the twenty-two… Continue Reading
by: Victoria Harris (@Chef_Vicky) Last weekend, I attended the Taste of DC, a two-day cultural and culinary adventure set over five blocks on Pennsylvania Avenue in Washington, D.C. The event featured over 70 food vendors, a beer garden, contests, games and culinary demos on the main stage. I spent much of the first day exploring… Continue Reading
Having a website for your business is absolutely essential these days, yet plenty of business owners soldier on without one or neglect key elements or features they should have in place. by: Tiffani Bell (@Tiffani) Last year, the Boston Consulting Group conducted a report on the connected world/internet economy and found that “businesses that make… Continue Reading
by: Victoria Harris (@Chef_Vicky) I’ve worked with dozens of food start-ups and mobile businesses. Three years ago, I helped open CapMac, one of the first food trucks to hit the streets of Washington, D.C. The combination of having a great high-quality product, with word of mouth evangelism and local and national press coverage helped us become… Continue Reading… Continue Reading