by: Desirée Chavis (@ManuelaDC) The ColorComm Network officially launched its NYC membership on August 1st with a reception at PRANNA. The organization, which launched in 2011 as an invite-only luncheon, has been on a steady path of growth every since. With network expansion from Washington, D.C. to Chicago and now New York, ColorComm is on a… Continue Reading… Continue Reading
When thinking about how you can advance your career, hanging out with your office mates after work is probably the last thing on your priority list. But maybe it’s time to change that. by: Jasmine Gossett It’s not too often that people associate the mixing of their social and professional lives with a positive outcome.… Continue Reading
by: Cortney Cleveland Managing multiple clients who all have eccentric personalities can make twitter a scary place for PR professionals. While the micro-blogging site is a great way to build brand equity and engage with your audience, constant communication without a filter can be dangerous. One erroneous tweet can turn into an endless avalanche of bad press.… Continue Reading
by Cortney Cleveland In a perfect world everyone would reap success based on his or her work alone. However, we live in an imperfect, image-obsessed society. In the business world, how you look can be just as important as the skills you bring to the table. Research by the Centre For Policy Studies in London… Continue Reading
by Jasmine Gossett We all have that one friend we confide in and trust with all of the intricate details of our personal lives. That friend is designated to receive all of the latest information concerning our love lives, family and shopping splurges. But, who do you call when you’d like to chat about the… Continue Reading
by Cortney Cleveland Twitter can be an effective tool for both journalists and PR professionals. Most journalists use the social network to promote their work and look for new story ideas, creating a huge opportunity for savvy publicists to get out of the great email inbox abyss and onto their radar. And with the fast-paced… Continue Reading
by DeAnne Bradley Over the last few months there have been reports that well-known organizations such as Liz Claiborne, J.C. Penney and individuals like Nicole Miller are grappling with the reality that the marketplace has changed and that they must also adapt in order to survive and compete. And while branching out of your comfort zone would be a scary… Continue Reading