She Said Yes! Winner of Visit Philly’s Valentine’s Day Contest Revealed

She Said Yes! Winner of Visit Philly’s Valentine’s Day Contest Revealed

Last month, Visit Philly announced a Valentine’s Day proposal contest as part of their popular With Love Philadelphia XOXO™ campaign.  Jeremy Kaplan (above), the winner of the contest received help planning his surprise proposal, a personalized engagement message in the With Love-style emblazoned on the side of a Philadelphia Trolley Works trolley, a $5,000 Hearts on Fire AcclaimContinue Reading

American Express Introduces Pay-by-Tweet Option for Card Members

American Express Introduces Pay-by-Tweet Option for Card Members

Last year, American Express launched it’s Card Sync  program which allowed card members to access deals from select merchants across several social media platforms, including Twitter and Foursquare. Today, they’ve decided to take their social commerce game to the next level with the launch of a program that lets members purchase items on Twitter, by tweetingContinue Reading

5 Books Every Lifestyle Brand Manager Should Read

5 Books Every Lifestyle Brand Manager Should Read

The Dip provides practical advice about when to quit and when to stick to your guns. Vital information for the brand manager who has to make tons of decisions on a daily basis about day-to-day operations, client work, family and more. Seth Godin’s POV will change your perspective and make you reevaluate what is really importantContinue Reading

Be Thankful for Today!

Be Thankful for Today!

There are a million reasons why we should say thank you. But unfortunately, we don’t say it enough. Go out of your way to thank someone today. You can just use those two familiar words or you can really go into how they’ve impacted your life. I prefer the latter. We’re all moving so fastContinue Reading

Be Useful

Be Useful

If you can’t be used, then you’re useless. Using someone usually has a negative connotation, but the aforementioned concept actually makes a lot of sense. Naturally, you and I are consumers. We use money to pay people for specific experiences. We use the people we follow on Twitter and other social networks for various reasons. We tap intoContinue Reading

Get Rid of Your Poverty Mentality

Get Rid of Your Poverty Mentality

Poverty Mentality*: If I give you something, it costs me what I gave you. The more you have, the less I have. The more I share, the more I lose. The Difference between “If” and “And:” I will give you this if you give me that. I will give you this and you will do something for someone else.Continue Reading